Friday, October 12, 2012

31 Days - Day 12

Pink is everywhere right now.  You can't go into any store or look across the street without seeing someone or something with a pink ribbon on it.

What a commercial the cause has become.  I wonder, how much of the sales of some of these products actually go to supporting breast cancer causes.  Research it the next time you purchase a pink ribbon (or any other color ribbon) product.  Is it worth the purchase?

If you're just buying the pink product because you like it, okay.  But if you're trying to support a cause, make sure you're actually supporting the cause and not a company trying to turn a profit.

Marie Claire has a great article (yes, I know how silly that sounds) about breast cancer society scams and all of the companies out there that are just trying to make a buck on the business of pink.  To read the article, go here.

The article provides great advice from the American Institute of Philanthropy on questions you should ask yourself before donating to a cause or buying pink products:

1. How forthcoming is this charity?
2. Where is the money going, exactly?
3. How clear is the charity about its long and short term goals?
4. Am I being pressured to donate?
5. Don't be fooled by impressive or familiar names of charities.

Just a couple of days ago, my mom and I were in Target and purchased a pink ribbon pen and pencil.  While we bought the pens because we liked the look and because we both love the color pink, I'm now wondering how much of that purchase went to a good cause.

Always ~ Momma Goose

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~ Momma Goose